From: Allen Riley (email suppressed)
Date: Sun Dec 20 2009 - 08:50:54 PST
On Sun, Dec 20, 2009 at 11:38 AM, Shane Eason <email suppressed> wrote:
> I came across these ads this past summer and have done a bit a research
> regarding them. What I found is the two television ads were done by the
> Portland, OR office of Weiden+Kennedy. The two poems used are *America*and
> *Pioneers! O Pioneers!* that come from Whitman's *Leaves of Grass*. The
> two ads embody the same titles of the poems. The wax cylinder recording is
> believed to be Whitman for *America* and *Pioneers! O Pioneers!* is read
> by William Geer, actor and activist. The "Go Forth" campaign envisioned by
> the Levi's brand is the last will of Grayson Ozias IV. Grayson Ozias IV
> being: G=Grayson; O=Ozias; IV=Fourth. Grayson was a believer in Whitman's
> writings, traveler and friend to one of Levi Strauss's nephews. He
> disappeared while on a trek west, attempting to discover a new America.
> Grayson also left behind wax cylinder recordings of his musings and
> whereabouts.
>
> Shane Christian Eason, BFA; MFA
> Assistant Professor
> School of Communication and Multimedia Studies
> Dorothy F. Schmidt College of Arts & Letters
> Florida Atlantic University
>
> Miami | Fort Lauderdale | Palm Beach
>
>
> ------------------------------
> *From:* Jeff Kreines <email suppressed>
> *To:* <email suppressed
> *Sent:* Sun, December 20, 2009 1:36:08 AM
> *Subject:* Re: Dog Star Man and L. L. Bean & LEVI'S
>
>
> On Dec 20, 2009, at 12:12 AM, Fred Camper wrote:
>
> Additionally, music videos have been ripping off avant-garde film
> iconography almost from their beginning.
>
>
> And sometimes they have had to pay for it.
>
> When Robert Frank was ripped off -- blatantly -- in a video for one of
> those Eagles guys, something like The End of... ok, i googled it:
>
> <http://www.youtube.com/watch?v=4FPEBWZ1EOY%27>
> http://www.youtube.com/watch?v=4FPEBWZ1EOY'<http://www.youtube.com/watch?v=4FPEBWZ1EOY%27>
>
> I saw 10 "restagings" of shots from The Americans -- may have been more.
> Apparently Frank has a very good lawyer and got a significant settlement.
> Other still photographers whose work has been appropriated in TV spots have
> also sued.
>
> Of course, back then ('89) it was a different world, there were record
> companies and music videos and serious budgets.
>
> Do they still make music videos? MTV seems to be all reality shows.
>
> When I saw that Walt Whitman (public domain) Levi's spot -- the B&W arty
> one -- I did see images that were, er, homages to iconic images. But mostly
> I was just staring at the screen with a WTF look on my face.
>
> WTF indeed.
>
> Jeff "doesn't get out enough" Kreines
>
> __________________________________________________________________ For info
> on FrameWorks, contact Pip Chodorov at <email suppressed>.
>
>
> ------------------------------
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> __________________________________________________________________ For info
> on FrameWorks, contact Pip Chodorov at <email suppressed>.
>
>
__________________________________________________________________
For info on FrameWorks, contact Pip Chodorov at <email suppressed>.